TIM comes back on air with a special version of the commercial 'La forza delle connessioni' ('The power of connections'), shot by Oscar-winning director Giuseppe Tornatore to the notes of an unreleased piece by Maestro Ennio Morricone, starring fashion designers Domenico Dolce and Stefano Gabbana. The campaign will air from 8 December with a new 90-second clip.
At the heart of the story the lives and projects of Domenico and Stefano can be seen to interweave: they connect very young, transforming their ideas into reality and making their dream come true. The commercial recounts their personal and professional journey and then projects into the digitalised future.
In 'La forza delle connessioni' TIM sets out to emphasise how connections unite people, whether similar or different, near or far. True connection is what overcomes distances and differences, that’s why TIM works every day to make connections accessible, secure and reliable.
The commercial, which recently won first prize at the 54th Key Award & 9th Radio Key Award in the 'Leisure, media and promotional campaigns, major events’ category, will be broadcast on major national channels and on the web with a dedicated video strategy.
CREDITS
Director and artistic supervisor: Giuseppe Tornatore
Production Company: Armosia
TIM-D&G relations: Francesco Romeres
Executive Producer: Emanuele Cadeddu
Cinematographer: Emanuele Zarlenga
Costume Designer: Alfonsina Lettieri
Set Designer: Rocco Ceraolo
Post Production: M74
Agency: Havas Milan
Soundtrack: Ennio Morricone
Rome, 6 December 2022
