Telecom Italia’s new customer support channel on Twitter and Facebook will go live tomorrow, September 30.
Telecom Italia, already present on the main social networking sites with channels for directly interacting with its customers, is the first company in Italy to launch an advanced customer care activity in the world of Social Media. All day long, a specialized team will respond to questions and inquiries made by “likers” on the pages of Telecom Italia, Tim and Impresa Semplice on Facebook through its Twitter account.
Naturally, the specialists of the Telecom Italia team dedicated to social networks will be ready to address inquiries in several fields, both consumer – fixed and mobile - and business.
An evolution of the customer care processes already implemented in the Group’s web sites – on both the ones dedicated to brands such as TIM and Impresa Semplice and on the 119, 187 and 191 customer service ones – the new channel was conceived as a way of creating a single Telecom Italia channel on the most innovative communications networks for its customers characterized by direct interaction and quick replies.
For a long time, Telecom Italia has strived to establish an increasingly direct relationship with its customers through sevral channels ranging from traditional call centers, to specialized customer care sites, to iPhone applications.
With this initiative, Telecom Italia once gain proves its dedication and attention to the evolution of the Internet ecosystem and provides its customers with a new and different customer care channel.
Rome, 29 September 2010
